
Null
Games
Services
- Social Media & Digital Campaign
- Branding
- Event Design
- Post-Production, Motion Graphics & Animation

Client
Null Games
Null Games, an indie game publishing company with a focus on fostering re-playable games with integrity, partnered with Nimblebot to elevate its brand identity and establish a stronger presence in the industry through creative branding, design and marketing.

Brief
Null Games required creative branding for its company and titles, along with engaging game assets, optimized marketing strategies and a stronger industry presence. Competing in the crowded indie gaming market required a recognizable identity and tailored assets for events, platforms and partnerships.




Creative
We adopted a multi-faceted approach to redefine the brand and provide a blank canvas for indie developers. This extended to designing game assets, promotional materials and a user-friendly website, as well as Steam shop designs optimized for sales, holiday greetings video and event-specific assets, such as a booth design for PAX West.



Nimblebot produced distinct brand identities for Null Games and its sub-brands, fostering increased community engagement and stronger partnership connections. Sales growth was achieved through enhanced Steam storefronts, while representation at PAX West solidified industry presence. The welcoming platform for indie developers and the inclusive holiday video reinforced Null Games’ reputation as an innovative partner in the competitive gaming market.


