Fiasco

Services

  • Branding
  • Editorial Design
  • Post-Production, Motion Graphics & Animation
  • Illustration

Client

Fiasco
Fiasco is a platform for developing video games across PCs, consoles and mobile devices. The platform partnered with Nimblebot to establish a brand identity that embodied the playful nature of video-game creation and reflected the idea that making them should be as fun as playing them.
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Brief
Fiasco needed a brand identity that captured the excitement of video-game creation. The brand required a vibrant and flexible design system, including a character mascot and animated logo, to stand out in a competitive gaming platform market and attract indie game developers.
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Creative
Nimblebot delivered a dynamic branding solution that included a refreshed logo animation and playful character mascot. The logo animation emphasized Fiasco’s creative spirit, while the character design embodied the brand’s rebellious personality, both reflective of the platform’s playful nature.
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Impact

The new brand identity positioned Fiasco as a unique platform where game-creation is an adventure, while the animated logo and engaging mascot boosted brand recognition. These, along with editorial design, social content and custom merch, made Fiasco a must-visit destination.
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