Ladybird

Services

  • Branding
  • Social Media & Digital Campaign
  • Website & Digital Experiences

Client

Ladybird
Ladybird is an independent, open-source web browser developed to provide users with a browsing experience free from the influence of large tech corporations. With a clear mission to prioritize user interests and adhere to web standards, it represents simplicity, independence and honesty.
Brief
The project required animations for two logo concepts to help finalize the branding for Ladybird. These animations needed to encapsulate the browser’s personality – approachable, open, and fun – while reflecting its core values of simplicity, independence and honesty.
Creative
Nimblebot created two distinct and short logo animations, each designed to capture the playful but determined essence of Ladybird. Drawing inspiration from its mascot’s origin and the browser’s mission, the animations emphasized openness while maintaining a neutral tone. Each animation was crafted to showcase Ladybird’s unique identity as a nonprofit dedicated to building a user-first browser.

Impact

The logo animations provided a compelling visual representation of Ladybird’s values and mission, aiding in the decision-making process for the final branding. The result reinforced Ladybird’s distinct position as a fun, independent and user-focused alternative to mainstream browsers.